Studio Madame-L · Aix-en-Provence

Brand partnerships.
Collaborations.
Premium experiences.

Independent studio for partnership strategy, negotiation and activations connecting brands, venues, artists and talent in France.

IMAGE INFLUENCE BRAND EXPERIENCES TALENTS PARTNERSHIPS GLOBAL LEADERSHIP IMAGE FIRST

Projects designed to be seen, experienced and shared.

From brand launches to venue experiences, Studio Madame-L designs formats that give projects depth and create memorable points of contact.

Premium Balmain Paris x Chivas event experience — Balmain x Chivas

Aigle rooftop experience in Paris — Aigle rooftop

Foot Locker x Adidas retail scenography — Retail & talent

Perrier conference scenography — Brand content

Grand Marnier hospitality experience in Paris — Hospitality

Polaroid Eyewear public beach activation — Public activation

Approach

Image direction & experience leadership.

Since 2011 Image, communication, influence and events.

Management 360 Strategy, coordination and activation.

Talents Network Expert talents, venues and partners.

Selected work

Projects designed to create image, connection and impact.

Events, brand experiences, influence campaigns, talent collaborations and visibility formats.

Premium / fashion / eventBalmain Paris x Chivas

Retail / talent / scenographyAdidas x Foot Locker

Lifestyle / rooftop / ParisAigle - Le Nid

Brand experience / contentPerrier

Hospitality / lifestyleGrand Marnier

Public activation / beach / socialPolaroid Eyewear

Other detailed cases

Decathlon x Club Mickey Lole Sunset Yoga Aigle Winter Club 30

Selection of projects led or supported by Lucie Ramon as part of her professional background.

Offer

Four areas of expertise, from partnership strategy to activation.

Studio Madame-L identifies the right partners, clarifies goals and mutual value, and turns the agreement into a coherent brand experience.

Brand partnerships & sponsorship

Partner identification, brand fit, outreach and activation planning.

Brands, venues, artists & talent

Collaboration concepts, relevant casting, introductions and coordination.

Partnership strategy & negotiation

Shared goals, value exchange, deliverables and governance.

Premium brand experiences

Activations, venue experiences and events where the format serves the partnership.

Based in Aix-en-Provence, the studio works on projects across France, with references in Paris and Cannes. Explore brand collaborations and talent partnerships or our French page on sponsorship.

Lucie

Lucie Ramon, image direction & experience leadership.

Based in Aix-en-Provence, Lucie frames the vision, selects the right expertise and orchestrates the details to create image, connection and memorable experiences.

Marketing consultant in Aix-en-Provence

Frequently asked questions

Partnerships, collaborations and brand activations.

Clear answers to help choose the right support for each stage of a project.

When should a brand look for a partner or sponsor?

When the project, audience and potential benefits are clear enough to offer mutual value. The studio can help qualify the partners to approach.

How does partner search differ from partnership strategy?

Partner search identifies and approaches suitable organisations. Strategy defines goals, value exchange and delivery, including when the partners are already known.

Does a collaboration always involve an event?

No. A collaboration may involve a venue, artist, talent, content or experience. An event is one possible format when it serves the goals and audience.

Where does Studio Madame-L work?

The studio is based in Aix-en-Provence and considers projects across France, especially Provence, Paris and Cannes. Monaco projects depend on the brief and available partners.

Brand partnerships.Collaborations.Premium experiences.